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No more expiry dates on milk? British supermarket's decision to let consumers smell it is bad Environmental protection is becoming more and more important. Morrisons, the fourth largest supermarket chain in the UK, announced on January 9, 2022 that it will remove the "expiry date" label on 90% of the milk in the supermarket from the end of January, allowing consumers to judge whether milk is available by smelling it to reduce the 490 million pints of milk that are dumped in the UK every year. When buying fresh milk in supermarkets, many consumers first check how many days are left before the "expiration date". Now some British supermarkets advocate using "smell" to determine the expiration date of milk, using the most natural method to reduce waste. British supermarket Morrisons will remove the "expiry date" label from the end of January Morrisons, the UK's fourth largest supermarket chain, announced on January 9, 2022 that it will remove the shelf life label on 90% of the milk in the supermarket from the end of January, but will keep the "best taste date". After the latter, consumers will At home, you should use "smell" to judge whether it is still drinkable, or you can shake it to feel whether there are lumps in it, and test the shelf life according to the hardening state. Ian Goode, Senior Purchasing Director of Morrisons Supermarket, explained: "If milk is wasted, it will be the painstaking efforts of the farmers, and it will cause unnecessary carbon emissions. And our ancestors used to smell milk to judge whether it is safe to drink, and we should be able to .” In this way, the industry encourages consumers to refrigerate, seal and store by themselves to extend the shelf life. Britain dumps nearly 7% of fresh milk every year According to the British environmental agency WRAP, the UK consumes about 330,000 metric tons of milk every year, which is equivalent to 7% of the UK's annual production, equivalent to 490 million pints (1 pint = 473 milliliters), ranking third after potatoes and bread leftover food supplies. Mainly because 85 million pints of milk have been dumped by consumers after their "best by" date. As far as the current dairy market is concerned, the main reasons for the rise of plant milk and other "alternative dairy products" include environmental benefits and nutritional value. Reducing waste from the entire dairy market can reduce the burden on the environment. Remove "expiration date" but keep "best before date" Morrisons supermarket pointed out that although there is no "expiration date" for milk, there will still be a "best taste date" on the package, as well as a "smell and see" label sticker for consumers' reference. The British Food Standards Agency (Food Standards Agency) pointed out that food can be processed according to different procedures, whether it is "expiration date" or "best taste date", but it is not so good for consumers to judge by smell. There are also consumer protests in the UK, which is unfair to people who can't smell and have a weak sense of smell. Gong Jianjia, the founder of Fresh Dairy Farm, which supports local dairy farmers in Taiwan, believes that this is a pretty good policy, but it requires mature consumers. The issue of global environmental protection is becoming more and more important, and many businesses in Europe and the United States are actively trying to reduce waste and leftovers. If milk can be reduced, it must be better for farmers, food merchants, and consumers.
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