Dow Jones Focus Group Review

Binary options are a great way to make money. With new binary options platforms coming up every other day, program developers are falling all over themselves to conjure up new ways to make their platforms more profitable, more attractive or both. Here we look at one of these programs and its unique way of attracting traders. It is the Dow Jones Focus Group

What Is It All About?

The Dow Jones Focus Group binary robot uses the Equinox software to conduct its trades. It is basically designed to attract novice traders to binary options. You do not need to be experienced or carrying lots of knowledge on binary options to trade with this software.

The program is promoted by the Equinox project manager, Jeffery Richards which carries some credibility. With the test of time traders will decide whether the program is really profitable.

The company’s website claims that it is the only binary options software that is employed by Wall Street traders. They continue to say that this program has been in use for some time by some Wall Street insiders and it is only being released for use by the public now. Whether this is true is debatable. Why would such a potentially profitable system not be kept under wraps? Aren’t they afraid of clone programs being developed soon after this goes live?

What happens is that if you want to trade with the Equinox software, you need to join a focus group of a predetermined number before you can trade. Trading only takes place within these focus groups and not independently. The claim is that if you miss out on joining a focus group, you will have your name added to a waiting list till the required number is achieved.

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The Promises

  1. High win rate: The Dow Jones Focus Group and their Equinox software claim that their win rate has not fallen below the 79% mark in the last ten years or so. This represents a very attractive return on investment especially for somebody who has never traded before.
  2. Ninety day trading: The moment you join a focus group you will be allowed to trade for ninety days within the group. During this time, the group will have to create a unique financial system that they will use to make $20,000 for each member within the group, within the ninety day period. After this the focus group is disbanded and the members are not allowed to continue trading with the Equinox system anymore. The reason for this, as the developers of the software claim, is that it is still going through testing to refine it to become the ultimate binary options trading platform.
  3. Money offered for early sign up: The first thirty people to sign up for the current focus group will get $200 just for signing up. This seems like an inducement to hasten the new sign ups within the shortest time possible.
  4. Withdrawals available in a reasonable timeframe: After joining, the program promises to make your profits available for withdrawal within five to ten days of making a gain. This tends to cushion the platform from complaints of delays as has been the case with many programs where the traders complain of not being able to access their funds within the advertised timeframe.
  5. Big profits: The program promises that it is possible for traders to make well over $2,000 every day. This is a good amount of money for anyone who is investing no more than an hour a day. The veracity of that claim has not been verified as of yet.
  6. Unlimited customer support: The Dow Jones Focus Group also promises that you will have unlimited access to customer support via email, telephone and live chat. This is a big claim as most traders have nightmare stories from nearly all but the best binary options trading platforms.
  7. Benefits for newbies: Novices, or newbies as they are known are especially encouraged to sign up. This is because there is a lot of opportunities to make money without having to have the knowledge and experience that manual trading demands. This is because the program is fully automated and no prior knowledge of binary options trading is essential to make profits.
  8. Good bonuses: The Dow Jones Focus Group promises you good bonuses for trading on their platform. The downside of these bonuses is that you cannot access the profits from them until you fulfill certain conditions.
Dow Jones Focus Group main page
Dow Jones Focus Group main page

Understanding the Website

Review of the program’s website shows it looks really classy, uncluttered and organized. The text is very legible and the video and the info capture form are easy to find. There is more information on the first page than you will find on the websites of other binary options platforms coming out today. You will find more info and offers further down the page.

You will find a statement declaring the profits made by the Dow Jones Focus Group in 2014. After this there are the Dow Jones Focus Group members. It is evident that they use their much promoted Equinox software.

The Videos

If you have done any research into binary options trading software, especially the binary robots, you must have come across a good number of promotional videos that introduce you to a fabulous world of making money through binary options trading. This one does not disappoint at all. The video is right up there making the same promises of you making mega money.

There are the usual testimonials with the narrators claiming how the software has changed their lives. Many of these have been discredited in the past and time will tell if these ones are actors as well. This technique is getting old as not much new content is brought forth. This looks much like the others with the content spun enough times to seem authentic.

What is different though is that there are clips of the various members of the focus group and their winnings so far. You will also find screenshots of Facebook pages as well as other material about the Equinox software and the Dow Jones Focus Group. The articles are well laid out to look authentic though you know the endless possibilities afforded by computer apps today.

The Red Flags

  1. Limited numbers: The idea that there are only a limited number of people who can form a focus group with this software is demoralizing. This is because it seems much like the scarcity countdowns that are so common with binary robots which display a limited number of chances available and that failure to sign in immediately will shut the door to making profits for good.
  2. Deceptive promotions: This Equinox software has been in the news of late. It is therefore suspect that such presumably respectable software will have fake news on its website. The Facebook screenshots are also suspect. Such deceptive promotion puts a dent on otherwise great looking software.
  3. Discouraging experienced traders: Why the emphasis on newbies? Any money made is good money. Discouraging professional traders is akin to throwing money away. Could there be something that they want to hide that experienced traders might find that novices won’t notice? While it is a good thing to encourage beginners, it does smell funny when you try hard enough to keep out a certain group of people.
  4. Video tells same old story: The promotional videos are suspect as well. This is because they look and feel like something you have seen and heard before. If it is such a successful platform, don’t you think that its video content should be a little more advanced than the same old fare that you can find in virtually any binary options robot today?
  5. Win rate not verified: The 79% minimum win rate sounds good to any trader, especially one who is just starting out in the binary options trading. The reality is different though with no independent trader coming forth to declare the truthfulness of this claim.

Propably fake profiles in the site


There has been a lot of buzz about this program of late; it will probably be a good program in the future. The problem is that in binary options trading, results are what matter, a lot more than appearance and history. It’s with this in mind that you are well advised to watch how things go for a while. This is where you should use caution with your investments. After a few cycles of verified focus groups, you can then make your judgment on the software. For now, stay away from this platform.

What you need to do

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Author: Michael Allen

Michael Allen is the main author at He holds a PhD in Economics and has worked in investment banking for 24 years.